Bank of Jackson Hole

Print Campaign

Circ developed a new tagline, “We Answer to No One But You,” and advertising campaign for a Jackson Hole local bank including newspaper placements and radio spots.

By focusing on messages involving local ownership, local decision making, reinvestment in the community and a focus on personal relationships, Circ targeted the bank’s strengths with a unifying tagline and developed original ads and content. “We answer to no one but you” was selected to summarize Bank of Jackson Hole’s identity and lead the advertising campaign across select visual and audio mediums.

“Bank of Jackson Hole is an institution with a commitment to providing superior customer service and competitive products. Communicating that message is vital to our business. Circumerro stepped in to help us develop consistent messaging and brand recognition that highlights our strengths. I attribute the success of our campaign to the fact that it’s genuine and uncomplicated. It’s amazing how many positive comments we’ve received, both from existing and new customers. The ads have been a huge hit.”

—Scott Yandell, CEO, Bank of Jackson Hole

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