With the launch of a new collection of lifestyle apparel for the modern outdoor enthusiast, Otto International’s apparel brand Field & Stream asked Circ to lend web design, video and photography talents to the project.
Following the product launch, an advertising campaign involving print publications, direct mail and e-mail platforms was developed to coincide with key shopping seasons and build brand recognition.
"Circ is one of those rare companies that takes a 360 degree view of your brand and adds value in every area."
—K. Bryan Griggs, Vice President, Field & Stream Brand.