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Wall Street Journal taps Jackson Hole Realtor Latham Jenkins for expertise

October 26, 2018 By Destination Marketing

Jackson Hole Realtor quoted in the Wall Street Journal

Jackson Hole Realtor quoted in the Wall Street Journal

It’s not every day a Pulitzer-Prize winning, national newspaper like the Wall Street Journal turns to an established local agent for insight on the real estate scene. Being selected is often an article in itself. Jackson Hole Realtor Latham Jenkins was so honored as part of a feature article on how the affluent on both coasts are turning to resort destinations that offer unscripted adventure as retirement locations.
As Latham put it:

“Most are looking for the experiential opportunities of living among the wildlife, skiing powder before the 11:00am conference call or biking the 65 miles of paved pathways in the region.”

The article focuses on three popular areas: Riviera Nayarit, Mexico; the Cascade Mountains; and Jackson Hole. It also pointed out part of the local appeal is we have no income tax and limited private land to purchase. [Read the full article.]

For Latham, the opportunity to be part of the article was two-fold. First, he represents one of the lucky few who have lived here for more than 25 years. Secondly, as a local real estate agent, being a source for a Wall Street Journal article puts him on the map.,

“I’ve been getting calls from newspaper and travel magazine writers, as well for blogs and podcasts. Being quoted in a national newspaper temporarily gives you status as an expert and social influencer,” he said. “However if you don’t consistently offer relevant, engaging quotes, that go-to status quickly vanishes.”

Latham knows all about offering interesting insights. Besides being a local real estate broker, he also publishes the leading Visitors Guide for Jackson Hole, the Jackson Hole Traveler and Homestead Magazine, the valley’s preferred home design brand. He feels they collectively give him unique insider knowledge on all things Jackson Hole. It’s how he came to the attention of the Wall Street Journal in the first place.

 

Live Water Jackson Hole – Latham Jenkins, Realtor
There are many reasons to consider owning a home in Jackson Hole, from the stunning location, to the laid-back way of life, and perks of an income tax-free state. Real Estate Agent Latham Jenkins offers hyper-local expertise in all three areas: real estate services, lifestyle insights and valued relationships with top financial planners. In connecting people with experiences, he understands it goes beyond where you live – it’s how you live. Partner with Latham and find more than a home. Find a way of life. Learn more at LiveWaterJacksonHole.com

It’s for the Children!

November 1, 2016 By Culture, Photo/Video

Dancing with the Jackson Hole Stars 2016

Circ was proud to be a sponsor of the 2016 Dancing with the Jackson Hole Stars, a fund raiser for the Children’s Learning Center.  It’s was another banner year and we are proud to have done our part to contribute to this vital community childcare center.

Circ Design Sponsor's the 2016 Dancing with the Jackson Hole Stars
Along the way we helped one of the dancing couples with producing this little video promo.  It’s hard beat the value of a short-form video asset to help fundraise and sell the humor in having to dance in public.

 

Dancing Marvins from Latham Jenkins on Vimeo.

The fundraiser was a great success with over $256,000 dollars raised in a single event.  Way to go Jackson Hole for digging deep and supporting these dancing couples, great event and community institution.

Dancing with the Jackson Hole Starts

The Storyteller in your Pocket

October 18, 2016 By Inspiration, Photo/Video

It was day break near Eden, Wyoming and the Falcon was sitting on his kill.  Steve Chindgren walks over to the rest of us protecting his bird from a rouge Bald Eagle looking for an easy breakfast.  I only had my new iPhone 7 Plus and took a few images at ground level which rendered the following one.

I felt it really captured moment.  The trainer with his subject who just had a successful hunt for a sage grouse as dawn is breaking.  The new iPhone 7 Plus as with its successors have always amazed me.  That device in your pocket is a great storyteller!

Steve Chindgren, Falconer

Xander the Falcon with his trainer, Steve Chindgren

The Value of Short-Form Video

July 25, 2016 By Design, Destination Marketing, Digital, Jackson Hole Traveler, Photo/Video

https://www.youtube.com/watch?v=Ql4ypmOOv0E

Circ has been leveraging the value of web video in making short-form videos for our partners.  The approach is “light-weight” shooting on the fly with a focus on telling an authentic story that is not over produced. We see on our web sites that our users are trying to validate the brand experiences being sold to them by our partners. They seek it through reading the available press on the business and what the broader travel community is saying on TripAdvisor.

Our videos are meant to target this behavior, giving the view an overview of what they should expect and hopefully move them to connect with the partner to engage in the experience.

Once the videos are launched they are a great content asset to syndicate through our various marketing channels and that of the partners.  You can see below how in Facebook alone we achieved thousands (6K+) of views and great engagement over just a few days.  The comments enable us to validate these viewers are brand evangelist and prospects, we are not just entertaining the masses.

barker-ewing-facebook

 

 

barker-ewing-instagram

 

 

 

 

Partner Destination Marketing

June 25, 2016 By Design, Destination Marketing, Photo/Video

Triangle X Ranch - Jackson Hole

Circ spent a week in June with our partner, Triangle X.  As the only operating dude ranch in a national park, you can see what a dramatic backdrop they have with our beloved Teton range.

In the absence of brand brief or any documentation other than 90 years of success, we spent the week quizzing and talking with the guests help to clarify the brand’s value proposition which guided our account work and shot list. That enabled us to shoot the image above which sells both that it is a real western riding ranch and that it has a location to die for. Come on, who would not want to be in scene above?

Circ has developed additional brand marketing collateral for the partner through the years with their web site and print brochure.  We even landed them on Travel & Leisure’s Instagram feed which lead to immediate bookings and web site traffic that almost took down their server.


“The team at Jackson Hole Traveler goes the extra yard as a partner in helping to extend the value of our advertising dollars.  It’s hard to put a price on success like this with Travel + Leisure.”

– Lucas Turner, Triangle X Ranch

 

Travel + Leisure Instagram

 

Town Square Wifi

June 15, 2016 By Destination Marketing, Digital, Jackson Hole Traveler

Jackson Hole Traveler Specials


Circ’s Jackson Hole Traveler brand launched free wifi for our town square visitors in late May.  Targeting the millions that stroll the wooden boardwalks to shop and eat, we reward them with local business specials, helping our partners channel visitors into their businesses.

To-date the program has been very successful with hundred’s of daily users taking advantage of the free wifi and redeeming the offerings.

 

 

 

15′ Showcase of Homes

October 16, 2015 By Homestead Magazine

Circ’s brand Homestead Magazine just finished its 2015 Jackson Hole Showcase of Homes event.  The Showcase of Homes is a two-day, self-guided fundraising tour with a superb catch: face-to-face conversations with these accomplished professionals. More than the ordinary walk-through, the Jackson Hole Showcase of Homes puts attendee and professional on a first-name basis. Each artisan in architecture, construction, interior design, landscaping and electronic systems will be on hand to reveal the art—and perhaps the magic—behind their achievement in some of Jackson Hole’s most exciting new homes.

See the 2105 Jackson Hole Showcase of Homes wrap article and we hope you join us in 2016.

 

3rd Annual Jackson Hole Showcase of Homes

September 8, 2015 By Homestead Magazine

Our 2015 event is the largest to-date, featuring six spectacular homes throughout the valley!

Jackson Hole, Wyo. – September 08th, 2015 – The Jackson Hole Showcase of Homes, now in its third year, is pleased to announce its largest fundraising event to-date taking place during the Jackson Hole Fall Arts Festival.  Featuring six magnificent homes spread throughout the valley—from Teton Village to Fish Creek to the Snake River Sporting Club—the self-guided home tours offer attendees a broad representation of local design and geography. Most importantly, the Showcase of Homes distinguishes itself by providing opportunities for patrons to meet the design professionals who helped create each home.

“We view the event as an immersive presentation of the talented designers we have in Jackson Hole. Giving our attendees the chance to speak first hand with the architects, interior, and exterior designers who are responsible for each project has always been the centerpiece of our event,” says Latham Jenkins, event founder and publisher of Homestead Magazine, which hosts Showcase.

This year, the selected homes range from classical log construction to contemporary mountain living, allowing a fully rounded glimpse into the question of how one can live—and design for—Jackson Hole’s unique landscape and lifestyle.

The Showcase team invites patrons to attend and be inspired by the home designs, the design professionals, and the diverse settings of Jackson Hole. Purchasing tickets also represents a chance to give back to worthy local causes. Each year, tour homeowners select the beneficiaries for all ticket sale proceeds. 2015’s regional non-profit beneficiaries include the Jackson Hole Land Trust, the Grand Teton National Park Foundation, and the Wyoming chapter of the Nature Conservancy.

Jackson Hole Showcase of Homes occurs on both Friday, September 18th and Saturday, September 19th during the second weekend of the Jackson Hole Fall Arts Festival from 11 a.m. – 4 p.m.  Tickets are limited to 250 attendees and are available for $75.00 online at JacksonHoleShowcase.com. The tours are self-guided, which means that ticket holders can visit houses in whichever order they choose, and have the option to spread home visits out over two days.

About Jackson Hole Showcase of Homes
Jackson Hole Showcase of Homes is a two-day, self-guided fundraising tour with a superb catch: face-to-face conversations with the accomplished professionals behind each home. More than an ordinary walk-through, the Jackson Hole Showcase of Homes puts attendee and professional on a first-name basis. Each artisan in architecture, construction, interior design, landscaping and electronic systems will be on hand to reveal the art—and perhaps the magic—behind their achievement in some of Jackson Hole’s most exciting new homes. See more at: JacksonHoleShowcase.com.

About Homestead Magazine
Homestead Magazine is Jackson Hole’s premier resource for art, architecture, real estate, and interior design. With a focus on the blend of western and contemporary design that is so?unique to the Rocky Mountain West, Homestead Magazine serves many functions in the Jackson community. It is a directory of local resources; an editorial publication featuring original articles and photography; a showcase of work by top architects, artists, builders, designers, and artisans; and a source of inspiration for anyone building, buying, or decorating a home. Visit HomesteadMag.com for a free subscription.