Circumerro Media was retained by Otto International, the brand licensee to Field & Stream clothing, to build a new e-commerce website experience for the launch of their lifestyle clothing brand in August 2009. “We chose Circumerro Media because they both live the brand and have an exceptional track record with projects in the e-commerce and retail clothing spaces,” said K. Bryan Griggs, Vice President of Field & Stream clothing.
Circumerro has been working on the website project since early April of 2009, assisting with brand development, photo shoots, web video, PR and marketing. “We’re thrilled to have Field & Stream select Circumerro as their website and e-commerce provider and the project complements our core competencies well. We are working hard at creating an engaging brand experience for their customers,” stated Latham Jenkins, president of Circumerro Media.
The new Field & Stream clothing website will launch in early August of 2009.